i took a light swing at the local newspaper here..
but as we all know, the absolute worst possible kind of “journalism” in the world is local television news..
if you happen to live in a larger market.. say dallas or chicago or miami.. then you have some good-looking on-air talent, real producers and directors, and a decent all around end product.. sure they’re gonna have the occasional messed up chyron or accidental open mic, but overall, it’s watchable..
small market tv news, on the other hand, is decidedly unwatchable..
typically, here’s what you get:
they lead in with seinfeld or something because they know that 70% of the people who watch the local news do so only because they cannot find the remote..
the other 30% is made up of those who are either over 90, dating or related to the anchor, tuning in just for the train wreck factor, or a combination of some or all of these things..
so seinfeld ends… you get 3 commercials - 2 locals (tire shop, florist, grocery store type stuff) and one national (dodge, ford, pizza, or cell phone).. and then.. the news starts..
at this point, if you’ve spent you’re day impossibly distant from any kind of web access, radio, or print media, you’ll hear something you didn’t know about the big national story of the day - something like: “you’re not gonna believe this viewers, but there was a hurricane today..” - always presented as though these people just happened to be in the right place at the right time to get a hold of this story - like we would never have found out without their uncanny luck and hard work..
then they’ll pipe down about 10 minutes of smack from the network and from larger affiliates regarding the big 4 or 5 national stories.. zzzz..
after that, it’s time for the good stuff - the local stuff - a robbery, some graffiti, the city council doings, and a nice feel-good about a local charity booger-picking contest…
all of this should take about 3 minutes, but is stretched to 10 by 15 mis-reads of the teleprompter, 4 meaningless video clips (one is accidentally shown twice), and 1.5 minutes of dead air with the anchor staring at the camera like “now? is it on? should i-? ok.. now? (taps paper on desk) now? is it.. um.. ok.. and.. we’re back..”
if you survive all this, you’ll be treated to sports and weather - the only stuff anyone could possibly want from this kind of programming in the first place - (this is at the end of the program for the same reason the milk is in the far back at wal-mart - they know what you came for but you’re gonna have to work a little bit to get it)
so the sports guy tells you who “took the measure of” who in last nights games.. rolling through scores so fast you end up thinking the yankees beat the packers on a 3-pointer at the buzzer..
some clever banter here by the anchor or anchors to bring us to the “meteorologist” who could no more predict what’s actually going to happen with the weather than he could catch a bullet in his teeth (would that he would practice more on the latter)
and now it’s time for the “end piece”..
this all started with andy rooney on 60 minutes..
basically, you bring in someone from print media, a writer of some kind, and he regurgitates his latest prose to the camera..
something like this:
“hi.. i’m bret simmons.. if you read my column regularly, you know how i feel about violence.. and well.. if you don’t read my column.. i’ll just tell you right now.. i think violence is bad bad bad..”
and he’ll go on like that for his alloted 180 seconds..
but for all we know the last half of his story is something like: “that’s why i think everyone should by a gun and we’ll all meet down at the town square and shoot each other..”
because by the time he gets about 40 seconds in, everyone is either asleep, dead, or finally found the remote..